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Diffusion of innovations / Everett M. Rogers.

By: Material type: TextTextPublication details: New York : Free Press, 2003.Edition: 5th edDescription: xxi, 551 p. : illISBN:
  • 0743222091
  • 9780743222099
Subject(s): LOC classification:
  • HM101 .R61 2003
Contents:
1. Elements of diffusion -- 2. History of diffusion research -- 3. Contributions and criticisms of diffusion research -- 4. The generation of innovations -- 5. The innovation-decision process -- 6. Attributes of innovations and their rate of adoption -- 7. Innovativeness and adopter categories -- 8. Diffusion networks -- 9. The change agent -- 10. Innovation in organizations -- 11. Consequences of innovations.
Item type: Books
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Holdings
Item type Home library Shelving location Call number Status Barcode
Books Books Punsarn Library General Stacks HM101 .R61 2003 (Browse shelf(Opens below)) Available PNLIB21062542
Total holds: 0

Includes bibliographical references and indexes.

1. Elements of diffusion -- 2. History of diffusion research -- 3. Contributions and criticisms of diffusion research -- 4. The generation of innovations -- 5. The innovation-decision process -- 6. Attributes of innovations and their rate of adoption -- 7. Innovativeness and adopter categories -- 8. Diffusion networks -- 9. The change agent -- 10. Innovation in organizations -- 11. Consequences of innovations.

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