Personal branding for dummies / (Record no. 1617)

MARC details
000 -LEADER
fixed length control field 01585cam a2200289 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210428s2014 njua 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118915554
International Standard Book Number 1118915550
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)869770357
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1255
Item number .C56 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chritton, Susan.
245 10 - TITLE STATEMENT
Title Personal branding for dummies /
Statement of responsibility, etc. by Susan Chritton.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ :
Name of publisher, distributor, etc. John Wiley & Sons, Inc.,
Date of publication, distribution, etc. c2014.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 338 p. :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement For dummies
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Why is personal branding important? -- Knowing your brand -- Communicating your brand with the world -- Controlling your brand ecosystem -- The part of tens.
520 ## - SUMMARY, ETC.
Summary, etc. This book is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
Topical term or geographic name entry element Public relations.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title --For dummies.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Punsarn Library Punsarn Library General Stacks 17/06/2021 HF5415.1255 .C56 2014 PNLIB21061430 17/06/2021 17/06/2021 Books