Behavioral economics for business : (Record no. 2503)

MARC details
000 -LEADER
fixed length control field 02007cam a2200265Ii 4500
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161208s2016 qeaa b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780992513566
International Standard Book Number 0992513561
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)965551845
Canceled/invalid control number (OCoLC)1059304861
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.22
Item number .B44 2016
245 00 - TITLE STATEMENT
Title Behavioral economics for business :
Remainder of title how the insights of behavioral economics can transform your business /
Statement of responsibility, etc. Peter Burow ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [Milton, Qld.?] :
Name of publisher, distributor, etc. P. Burow,
Date of publication, distribution, etc. c2016.
300 ## - PHYSICAL DESCRIPTION
Extent 136 p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Acknowledgements -- Forword -- How to read this book -- Chapter 1: Making better decisions - blindsposts, bias and what they mean for business -- Chapter 2: Thinking,fast and slow -- Chapter 3: Is cognitive bias bad? -- Chapter 4: Ethical decisioning -- Chapter 5: From performance management to performance mindest -- Chapter 6: Driving safety in the workplace -- Chapter 7: When good teams make bad decisions -- Chapter 8: Switching on your leadership mindset -- Conclusion -- About tha authors.
520 ## - SUMMARY, ETC.
Summary, etc. Every day, people around the world - consumers, employees and leaders - make profoundly irrational decisions, often to the detriment of themselves and others. Why? For the past three decades, behavioral economists have worked to answer this question. The result is an elegant framework that finally explains the logic behind the apparent madness and, more importantly, provides practical tools to help better manage our own and other's decision-making. From performance management, ethical marketing and risk through to market testing, the insights in this book will increase your awareness of how cognitive bias drives decision-making, and show you how you, as a leader, can respond and drive improved results in your organization.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Managerial economics.
Topical term or geographic name entry element Behavioral assessment.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Burow, Peter.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Punsarn Library Punsarn Library General Stacks 17/06/2021 HD30.22 .B44 2016 PNLIB21062316 17/06/2021 17/06/2021 Books