TY - BOOK AU - Malewitz,Raymond TI - The practice of misuse: rugged consumerism in contemporary American culture SN - 9780804791960 (cloth) AV - PS228.C65 M35 2014 PY - 2014/// CY - Stanford, California : PB - Stanford University Press KW - American literature KW - 20th century KW - History and criticism KW - Consumption (Economics) in literature KW - Material culture in literature KW - Consumption (Economics) KW - United States KW - Material culture N1 - Includes bibliographical references (p. 209-220) and index; Misuse : from aesthetics to practice -- Theaters of rugged consumerism -- The garden in the machine : biomimetic hybrids and the tragedy of singular use -- The rugged consumer Bildungsroman -- Ritual, play, and neoliberal rugged consumerism -- The commodity at the end of the world N2 - This title examines the oppositional emergence and eventual ideological containment of 'rugged consumers' in late 20th century American literature, who creatively misuse, reuse, and repurpose the objects within their environments to suit their idiosyncratic needs and desires. The book shows how certain authors position their rugged consumers within the intertwined American myths of primal nature and rugged individualism, creating left- and right-libertarian maker communities that are sceptical of both traditional political institutions and (in its pre-neoliberal state) globalised corporate capitalism ER -