TY  - BOOK
AU  - Ries,Eric
TI  - The lean startup: how today's entrepreneurs use continuous innovation to create radically successful businesses 
SN  - 9780307887894 (hbk.)
AV  - HD62.5 .R545 2011
PY  - 2011///
CY  - New York
PB  - Crown Business
KW  - New business enterprises
KW  - Consumers' preferences
KW  - Organizational effectiveness
KW  - ER 314
KW  - Highly correlated
KW  - กผ 314
KW  - MK 728
KW  - ER 313
KW  - กผ 313
N1  - Includes bibliographical references and index; Part 1. Vision -- 1. Start -- 2. Define -- 3. Learn -- 4. Experiment -- Part 2. Steer -- 5. Leap -- 6. Test -- 7. Measure -- 8. Pivot (or Persevere) -- Part 3. Accelerate -- 9. Batch -- 10. Grow -- 11. Adapt -- 12. Innovate -- 13. Epilogue : Waste Not -- 14. Join the Movement
ER  -