Social startup success : how the best nonprofits launch, scale up, and make a difference /
Kathleen Kelly Janus.
- 1st ed.
- New York, NY : Da Capo Lifelong, 2018.
- xiv, 252 p. : ill.
Includes bibliographical references and index.
Part 1. Testing ideas. The discovery phase -- Engaging all stakeholders -- Reframing failure as learning -- Part 2. Measuring impact. Crafting a compelling theory of change -- Maximizing use of data -- Making your data tell a story -- Part 3. Funding experimentation. Laying the foundation to experiment with earned income -- Testing earned income strategies -- Optimizing fundraising efforts -- Part 4. Leading collaboratively. Cultivating collective leadership -- Bringing in senior leadership early -- Building an active board -- Part 5. Telling compelling stories. Creating a compelling narrative -- Conclusion.
Presents five key strategies responsible for the breakout growth of the most successful social startups: testing ideas, measuring impact, funding experimentation, leading collaboratively, and telling compelling stories.
9780738219905 0738219908
Nonprofit organizations--Management. Social entrepreneurship. Business enterprises.