000			02084cam a2200325 i 4500
001			on1105941755
003			OCoLC
007			ta
008			210209s2020 nyua b 001 0 eng
010			_a 2019050814
020			_a9781982126803 (hbk.)
020			_a1982126809 (hbk.)
020			_a9781982126810 (trade pbk.)
020			_a1982126817 (trade pbk.)
020			_a9781982143176 (pbk.)
020			_a1982143177 (pbk.)
035			_a(OCoLC)1105941755
050			_aTR267.5.I57 _bF75 2020
100	1		_aFrier, Sarah.
245	1	0	_aNo filter : _bthe inside story of Instagram / _cSarah Frier.
260			_aNew York : _bSimon & Schuster, _c2020.
300			_axxii, 327 p. : _bill.
504			_aIncludes bibliographical references (p. [287]-302) and index.
505	0		_aIntroduction: The ultimate influencer -- Project Codename -- The chaos of success -- The surprise -- The summer in limbo -- Move fast and break things -- Domination -- The new celebrity -- The pursuit of the insta-worthy -- The snapchat problem -- Cannibalization -- The other fake news -- The CEO -- Epilogue: The price of the acquisition.
520			_a"Award-winning reporter Sarah Frier reveals an inside, never-before-told, behind-the-scenes look at how Instagram defied the odds to become one of the most culturally defining apps of the decade"In 2010, Kevin Systrom and Mike Krieger released a photo-sharing app called Instagram, with one simple but irresistible feature: It would make anything you captured look more beautiful. It quickly went mainstream. Within two years Mark Zuckerberg bought the company for a historic $1 billion. The cofounders stayed on, considering their app a separate company within the social networking giant. Frier shows how Instagram has fundamentally changed the way we show, eat, travel, and communicate, all while fighting to preserve the values which contributed to the company's success. -- adapted from jacket.
610	2	4	_aInstagram (Firm)
650		4	_aPhotography _xDigital techniques.
650		4	_aOnline social networks.
942			_2lcc _cBK
999			_c1051 _d1051