000 02340cam a2200289Ii 4500
001 on1158478492
003 OCoLC
007 ta
008 200304s2021 enka b 001 0 eng d
020 _a9780367821319 (pbk.)
020 _a9780367900786 (hbk.)
020 _a0367900785 (hbk.)
020 _a0367821311 (pbk.)
035 _a(OCoLC)1158478492
050 _aHD9999.C9472
_bM36 2021
245 0 0 _aManaging the cultural business :
_bavoiding mistakes, finding success /
_cedited by Michela Addis and Andrea Rurale.
260 _aLondon :
_bRoutledge, Taylor & Francis Group,
_c2021.
300 _axxiv, 393 p. :
_bill.
490 0 _aDiscovering the creative industries
504 _aIncludes bibliographical references and index.
520 _aThe arts and cultural sector has always been a challenging area in which to find business success; the advent of the global health crisis due to COVID-19 has greatly amplified these challenges. Thanks to the expertise of 22 scholars, this text elaborates on the most common key strategic mistakes and misunderstandings to help arts and cultural organizations finding success. This book starts by looking at the evolution of competition in those industries. Several new and challenging drivers shape the competitive environments of arts and cultural organizations. A customer-centric approach helps in identifying ten crucial managerial processes in which strategic mistakes are commonly made. This book proposes a revised managerial vision of the key processes that constitute every arts and cultural organization. Each chapter offers an innovative analysis of a classic managerial problem, describing popular mistakes and providing case-based insights derived from real world important examples. Specifically, each chapter elaborates on two illuminating examples, one of which is always chosen among the Italian arts and cultural organizations, thus belonging to the world's leading cultural sector. Speaking to current and student arts managers, this insightful book channels national and supranational cultural heritage to provide essential reading for managers of present and future arts and cultural organizations.
650 4 _aCultural industries
_xManagement.
650 4 _aArts
_xManagement.
700 1 _aAddis, Michela.
700 1 _aRurale, Andrea.
942 _2lcc
_cBK
999 _c1511
_d1511