| 000 | 01129cam a22002654a 4500 | ||
|---|---|---|---|
| 001 | ocm52030797 | ||
| 003 | OCoLC | ||
| 007 | ta | ||
| 008 | 210519s2003 nyua b 001 0 eng | ||
| 020 | _a0743222091 | ||
| 020 | _a9780743222099 | ||
| 035 | _a(OCoLC)52030797 | ||
| 050 |
_aHM101 _b.R61 2003 |
||
| 100 | 1 | _aRogers, Everett M. | |
| 245 | 1 | 0 |
_aDiffusion of innovations / _cEverett M. Rogers. |
| 250 | _a5th ed. | ||
| 260 |
_aNew York : _bFree Press, _c2003. |
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| 300 |
_axxi, 551 p. : _bill. |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 505 | 0 | _a1. Elements of diffusion -- 2. History of diffusion research -- 3. Contributions and criticisms of diffusion research -- 4. The generation of innovations -- 5. The innovation-decision process -- 6. Attributes of innovations and their rate of adoption -- 7. Innovativeness and adopter categories -- 8. Diffusion networks -- 9. The change agent -- 10. Innovation in organizations -- 11. Consequences of innovations. | |
| 650 | 4 | _aSocial change. | |
| 650 | 4 | _aTechnological innovations. | |
| 650 | 4 |
_aTechnology _xSocial aspects. |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c2729 _d2729 |
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