Global strategy / (Record no. 3220)

MARC details
000 -LEADER
fixed length control field 01693cam a22002898i 4500
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210611s2021 ohua b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780357512364 (pbk.)
International Standard Book Number 0357512367
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1233300023
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.28
Item number .P41715 2021
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Peng, Mike W.,
Dates associated with a name 1968-
245 10 - TITLE STATEMENT
Title Global strategy /
Statement of responsibility, etc. Mike Peng.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, MA :
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. [2021]
300 ## - PHYSICAL DESCRIPTION
Extent xx, 460 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Previous edition: Boston: Cengage Learning, 2016.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. The world's best-selling global business strategy text, Peng's GLOBAL STRATEGY, 5E offers unique strengths in a comprehensive, innovative approach. The author pursues a broadened definition of "global strategy," emphasizing strategy around the globe, as opposed to a traditional, parochial definition that focuses on only one type of multinational strategy. This book has pioneered the "strategy tripod" perspective, as three leading views - the traditional industry-based and resource-based views as well as the emerging institution-based view - form the building blocks for each chapter. Evidence-driven, in-depth and consistent explanations are crafted with the latest research. To keep student interest, the author uses a conversational style, emphasizing the story behind the stories, while prompting debates and emphasizing strategic implications for action.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
Topical term or geographic name entry element International business enterprises
General subdivision Management.
Topical term or geographic name entry element Business planning.
Topical term or geographic name entry element Globalization.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Punsarn Library Punsarn Library General Stacks 17/06/2021 HD30.28 .P41715 2021 PNLIB21063033 17/06/2021 17/06/2021 Books